Le Bas-Saint-Laurent – Une mer de savoir-faire

Image

Details

Client: Conseil régional de concertation et de développement du Bas-Saint-Laurent (Rimouski, QC)

Designer: Maximage Design (Rimouski, QC)

Years in use: 1997-2004

Remarks: Une mer de savoir-faire was the place brand in use on the first version of the Bas-Saint-Laurent vitrine. Trade mark filings indicate launch on 1 June, 1997. The footer date on the vitrine itself suggests that it has been active – though not necessarily with this specific mark – since 1995. Type is Garamond 3 by Adobe and Frutiger by Linotype. This is a multilingual campaign, with an English promotional signature of “Embracing the Wave of Innovation.” Followed by Tout lui réussit.

Documentation

Graphics Package

File contents:

BSL_1997_nb_an.ai
BSL_1997_nb_fr.ai
BSL_1997_rgb_an.ai
BSL_1997_rgb_fr.ai
BSL_1997_rgb_inv_an.ai
BSL_1997_rgb_inv_fr.ai

Type Link
.7z Download

Trade Mark

Title: 0849767 - Le Bas-Saint-Laurent, Une mer de savoir-faire & Dessin
Company: CRCD du Bas-Saint-Laurent (Rimouski, QC)
Year of Issue: 1997

Type Link
.pdf Download

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